Off-strategy
- Abramtrust
- Apr 9, 2024
- 3 min read
Updated: Jan 17
Abramtrust provides concise, algorithm-driven insights on publicly traded companies, though not all companies are covered through this approach. The Off-Strategy Corner offers hands-on, in-depth analysis, serving both as a space for exploring opportunities beyond the core algorithmic framework and for applying traditional analytical judgment.
The stock market occasionally presents opportunities that fall outside systematic strategies. The Chief Editor views financial analysis as a form of literary critique, one that replaces world-building and dialogue with narratives expressed through numbers and corporate disclosures. These narratives are often written in cautious, liability-driven language rather than designed to convey the underlying drama and strategic decisions that shape business outcomes.
We have identified Wix company that currently powers the Abramtrust.com helps us delver best news to our audience.
Wix empowers businesses, creators, and communities to build and scale their online presence through a leading global platform with approximately 299 million registered users. The company generated $3.7 billion in revenue in Q3 2025, growing 13 percent year over year, supported by $1.5 billion in annualized recurring revenue from creative subscriptions. Transaction revenue reached $65 million, up 20 percent year over year, while partners revenue grew to $192 million, an increase of 24 percent. With approximately 5,300 employees, 40 percent of revenue generated outside North America, and a Q3 2025 free cash flow margin of 32 percent, Wix continues to strengthen its position as the primary platform for online presence worldwide.
Wix is a leading global cloud-based web development platform empowering over 282 million registered users to create, manage, and scale their digital presence. Offering a freemium SaaS model with 6.2 million premium subscriptions, Wix provides two main web creation products—Wix Editor for users of all skill levels and Wix Studio for professionals and agencies—enhanced by a comprehensive suite of AI-powered tools for design, content, and business workflows. Its platform includes Velo by Wix for no-code/low-code development, vertical-specific applications for industries like retail, hospitality, and fitness, and complementary services such as Payments by Wix, Paid Ad Campaigns, the App Market, Wix Marketplace, and mobile apps. Delivered through a scalable cloud environment in 21 languages, Wix combines accessibility, flexibility, and automation to simplify web development, attract partners, and remove technological, geographic, and linguistic barriers for users worldwide.


Wix makes money. Here’s a **concise summary paragraph** of that section:
In 2024, Wix generated $1.76 billion in total revenue, up 13% from 2023, with Creative Subscriptions contributing $1.26 billion (72% of revenue) and Business Solutions adding $495.7 million (28% of revenue). Growth was driven by expanding product offerings, increasing registered and premium users, and enhancing AI-enabled capabilities, while yearly and multi-year subscriptions—representing 84% of premium plans—improved retention and revenue visibility. Creative Subscriptions revenue comes from premium website plans, domain registrations, and bundled solutions, while Business Solutions revenue is generated through applications, payments, marketing services, and other tools that help users and partners grow their businesses online. Looking ahead, Wix expects continued growth from new subscriptions, increased adoption of business solutions, higher revenue per user, and operational efficiencies supported by ongoing R&D and AI enhancements.
A standard financial analysis results can be summarized as follows:
A company must create wealth (sales trends, margin analysis). The value creation requires investments in capital employed (fixed assets, working capital) that must be financed (by shareholders’ equity or borrowings) and provide sufficient returns (return on capital employed, return on equity).
See example of this principle.




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